Search Content


Featured Content


Content Categories



Click-to-Buy expands to 8 new countries

Whether you come to YouTube to watch a specific video, discover related content, or engage and interact with people and videos from all around the world, our goal is to put you in control of your online video experience. This means making it easier for you to find what you're looking for (like dedicated channels for music or HD videos) and offering you new and innovative ways to engage with that content.
One way we already offer you this kind of deeper experience on YouTube involves music videos on the site: Click-to-Buy, our eCommerce platform, helps you find products (like songs and DVDs) related to the videos that you're watching. A recent study found that after watching a music video on YouTube, 50% of adult users in the U.K. then go on to purchase music from that artist. And we've seen these results for ourselves three of the four major music labels are Click-to-Buy partners and are already selling millions of songs a year from these links on YouTube.

We're excited to announce that today we're rolling out Click-to-Buy links on music videos in 8 additional countries: Australia, Canada, France, Ireland, Italy, Japan, New Zealand, and Sweden. Now Click-to-Buy partners can offer music downloads to hundreds of millions of people around the world.

We enjoy working with our music partners to provide them with these kinds of opportunities, and we look forward to further expanding the program in the coming months.

Posted by Thai Tran, YouTube Product Manager




Related Customer Relationship Management Articles

Automated Screenshots from Command Line


Learn how to capture automated screenshots of multiple web pages from the command line in one go using the rendering engine of Internet Explorer, Safari or Google...

Read more about Automated Screenshots from Command Line...

Satyam CEO Exposes Faux Capitalism


Satyam's CEO has written a mea culpa letter to the regulatory authorities indicating a fraud of epic proportions that included inflated cash balance, fake earnings and more. He said, the scheme reached "simply unmanageable proportions" and he was...

Read more about Satyam CEO Exposes Faux Capitalism...